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Higgsfield Brandkit

Higgsfield AIOfficialPublished by Higgsfield AI

  • Skill
  • Content generator
  • Design and creative
  • MIT
  • Medium risk
  • Has scripts

From the author

Create and extend complete visual brand systems through the Higgsfield CLI and bundled deterministic local tooling: palettes, SVG logo marks, typography, mockups, social graphics, packaging, signage, merchandise, posters, presentation decks, and editable PPTX/PDF brandbooks. Preserves official supplied assets, persists approvals locally, and regenerates only dependent outputs. Use when: "create a brand kit", "make a visual identity", "design a logo and brandbook", "apply this logo to branded assets", "make packaging or signage", or "extend our existing branding". Chain with higgsfield-generate for general image production and Marketing Studio brand-kits when importing website metadata for ads. NOT for unbranded image generation (use higgsfield-generate), product catalog photography (use higgsfield-product-photoshoot), website implementation (use higgsfield-websites), or native Figma/Canva/PSD/AI delivery.
— the description by Higgsfield AI

AutoGineer summary

Written by AutoGineer from the skill’s own files, not by the author

Higgsfield-brandkit is a deterministic tool designed to create and extend visual brand systems. It manages the lifecycle of brand assets including logos, palettes, typography, and various marketing materials like posters, packaging, and presentation decks. The tool emphasizes consistency by locking authoritative assets and ensuring that generated outputs adhere to established brand constraints. It supports the creation of editable brandbooks and manages the state of approvals locally to prevent redundant work or unauthorized deviations from the brand identity.

What it does

  • Generates and manages visual brand elements like logos, palettes, and typography.
  • Creates marketing assets including social graphics, posters, packaging, and merchandise.
  • Builds editable brandbooks and presentation decks in PPTX and PDF formats.
  • Maintains a local state of approved assets to ensure consistency across all outputs.
  • Imports and analyzes existing brand metadata for use in new designs.
  • Enforces strict adherence to defined brand rules and constraints during generation.

When to use it

  • When you need to create a new visual identity or brand kit from scratch.
  • When you need to extend an existing brand system with new marketing materials.
  • When you need to generate branded assets while ensuring they match official logo and color specifications.
  • When you need to produce consistent, editable brand documentation like brandbooks or decks.

Advantages

  • Ensures visual consistency by locking authoritative assets as the source of truth.
  • Reduces manual effort by automating the generation of dependent brand assets.
  • Provides a structured workflow for reviewing and approving brand elements.
  • Supports deterministic outputs for specific brand requirements.
  • Maintains local project state for efficient iteration and revision.

Usage examples

“Create a brand kit for my new coffee shop.”
The agent will initiate the brand identity workflow, starting with palette and logo development based on your input.
“Apply our existing logo to a new set of social media graphics.”
The agent will analyze your official logo and brand assets to generate consistent social media templates.
“Design a brandbook for our company.”
The agent will compile your approved logo, palette, and typography into an editable brandbook document.
“Extend our current branding to include packaging designs.”
The agent will use your existing brand lock to generate packaging concepts that align with your established visual identity.

Install

  1. Download the skill as a ZIP:

    https://mp-staging.autogineer.com/agent-skills/higgsfield-ai/higgsfield-brandkit/download
  2. Unzip it into the cross-client skills folder of your project:

    mkdir -p .agents/skills && unzip higgsfield-brandkit.zip -d .agents/skills

Documentation by Higgsfield AI

Higgsfield Brandkit

Build a coherent identity and its requested applications. Treat supplied brand facts and official assets as fixed constraints.

Bootstrap

  1. Resolve SKILL_ROOT to this skill's installed directory and create a durable project directory:

    BRANDKIT_WORKDIR="${PWD}/brandkit"
    BRANDKIT_STATE="${BRANDKIT_WORKDIR}/state.json"
    mkdir -p "${BRANDKIT_WORKDIR}"
  2. Read prerequisites. Check tools before the stage that needs them. Never install system packages without the user's permission.

  3. If higgsfield is missing, install it only after permission:

    curl -fsSL https://raw.githubusercontent.com/higgsfield-ai/cli/main/install.sh | sh
  4. If higgsfield account status fails with an authentication or workspace error, ask the user to run higgsfield auth login or select a workspace, then wait.

  5. Inspect live model contracts before paid generation:

    higgsfield model get recraft_v4_1 --json
    higgsfield model get seedream_v5_pro --json
    higgsfield model get gpt_image_2 --json

CLI mapping

OperationCommand
Discover a modelhiggsfield model get <model> --json
Generate and pollhiggsfield generate create <model> ... --wait --json
Resume a jobhiggsfield generate wait <job_id> --json
Upload a local assethiggsfield upload create <path> --json
Import website metadatahiggsfield marketing-studio brand-kits fetch --url <url> --wait --json
Read/write approval statepython3 "$SKILL_ROOT/scripts/brandkit.py" state ...
Render review boardspython3 "$SKILL_ROOT/scripts/brandkit.py" preview ...
Inspect selected logopython3 "$SKILL_ROOT/scripts/brandkit.py" logo-inspect ...
Export logo filespython3 "$SKILL_ROOT/scripts/brandkit.py" logo-export ...
Build a Brandbookpython3 "$SKILL_ROOT/scripts/brandkit.py" brandbook-build ...

Local image paths passed with --image are auto-uploaded. Keep HTML, SVG, PPTX, and PDF deliverables as local project files unless the user explicitly needs a hosted copy.

User-facing behavior

  • Match the user's language. Keep Design Brain reasoning, prompts, state mechanics, scripts, model lookup, and QA internals private.

  • Send at most one short status sentence per visible generation batch, then stay quiet until the result is ready.

  • Ask one compact set of only unresolved blocking questions. Never repeat facts or force a complete identity questionnaire for a partial task.

  • After each palette, logo, typography, or downstream review, stop and wait for ordinary user feedback.

  • Never infer approval from silence, successful generation, or your own preference.

  • Preserve exact user copy. Never invent positioning, values, claims, ingredients, prices, certifications, statistics, or regulatory content.

Core workflow

  1. Classify the request.

    • apply-existing: use supplied official assets without redesigning them.

    • extend-partial: create only missing slots required by the requested output.

    • create-identity: create a new logo or identity only when explicitly requested.

  2. Read state. Run:

    python3 "$SKILL_ROOT/scripts/brandkit.py" state \
      --state-file "$BRANDKIT_STATE" --action get_status

    Local state is durable. Never paste, hand-edit, or recreate approvals when the state file exists.

  3. Run intake and asset analysis. Read intake, asset analysis, state routing, and exact state payloads. Lock every user-declared official logo, palette, and typography slot immediately.

  4. Create the Brand Lock. Read Brand Lock. Record exact spelling, official assets, colors, fonts, layout/shape rules, requested outputs, and forbidden treatments.

  5. Require only the slots the output uses.

    • logo-only → palette + logo for a new mark; official logo alone for an existing mark

    • palette-only → palette

    • typography-only → typography

    • copy-free mockup/merch → logo; add palette only when color/application requires it

    • text-bearing social/packaging/poster/signage → logo + palette + typography

    • Brandbook/deck → logo + palette + typography

  6. Build missing foundation slots. Read Design Brain, concept boards, inline reviews, and only the needed palette, logo, or typography module.

  7. Continue the original request as soon as its required slots are approved. Never ask the user to choose scope again.

  8. Load only the requested production module:

  9. QA and approval. Read QA and iteration. Repair only the failing output. Save a downstream element only after explicit approval with its exact foundation dependencies.

New identity sequence

1. Palette

Render 2–3 exact palette options as deterministic HTML using preview payloads. Show PNG screenshots plus editable HTML files and wait. Persist the selected palette with approve_palette before logo generation.

2. SVG logo marks

Read logo prompt enhancer. Produce exactly three distinct symbol-only mechanisms and one Recraft prompt for each. Write each long prompt to a file and submit separately:

higgsfield generate create recraft_v4_1 \
  --model_type vector \
  --colors @"${BRANDKIT_WORKDIR}/logo-colors.json" \
  --background_color '#F7F7F5' \
  --aspect_ratio 1:1 \
  --resolution 2k \
  --wait --json < "${BRANDKIT_WORKDIR}/logo-candidate-1.txt"

Use the returned SVG URLs directly for review. After selection, inspect the exact SVG without altering it:

python3 "$SKILL_ROOT/scripts/brandkit.py" logo-inspect \
  --source "<selected Recraft SVG URL or absolute local path>"

Persist the exact job ID, SVG URL, name, palette revision, and returned canonical geometry fingerprint with approve_logo.

3. Typography

Propose 2–3 unique display/body pairs using supplied fonts or verified Google Fonts. Render the real brand name and sample copy through the preview script. Persist only the selected pair with approve_typography.

Interactive flows always stop for palette, logo, and typography selections. Explicit no-question mode may choose and persist a palette, but it still shows all three SVG logo candidates and stops for the user's logo selection; exact brand marks are never self-approved.

Consistency invariants

  • Reuse the same approved logo source everywhere. Never redraw an official or selected SVG when deterministic placement/export is possible.

  • A generated logo depends on the palette revision used to create it. Changing that palette invalidates the generated logo and its dependents; changing typography does not invalidate the symbol mark.

  • Changing a foundation slot invalidates only downstream elements that list that slot in required_slots.

  • Copy the same Brand Lock values into every related generation prompt: exact hex, font roles, shape language, placement, clear space, composition, and forbidden treatments.

  • Use Recraft V4.1 vector mode only for new logo marks.

  • Use Seedream as the primary photoreal mockup generator. Use GPT Image 2 only for the controlled stage that adds readable text or exact graphic details.

  • Use local deterministic SVG/PPTX/HTML construction for exact copy and editable layouts. Do not ask an image model to fake editable files.

  • Do not promise native Figma, Canva, PSD, AI, or EPS files.

Deterministic scripts

Create JSON input files under "$BRANDKIT_WORKDIR"; never interpolate user text directly into shell arguments.

python3 "$SKILL_ROOT/scripts/brandkit.py" preview \
  --input "$BRANDKIT_WORKDIR/reviews.json" \
  --output-dir "$BRANDKIT_WORKDIR/reviews"

python3 "$SKILL_ROOT/scripts/brandkit.py" logo-export \
  --input "$BRANDKIT_WORKDIR/logo-export.json" \
  --output-dir "$BRANDKIT_WORKDIR/logo"

python3 "$SKILL_ROOT/scripts/brandkit.py" brandbook-build \
  --state-file "$BRANDKIT_STATE" \
  --input "$BRANDKIT_WORKDIR/brandbook.json" \
  --output-dir "$BRANDKIT_WORKDIR/brandbook"

For logo export, load logo export payloads. For Brandbooks, use the bundled builder only; never substitute an improvised PowerPoint or PDF generator after a deterministic contract failure.

Failure policy

  • Retry a failed Recraft or image-generation request once with the same locked concept and corrected contract. Stop after the second equivalent failure.

  • If preview or logo export fails twice, report the concrete error; never replace it with ad-hoc SVG rewriting.

  • If the Brandbook template, font, or conversion contract fails, stop immediately. Do not produce a visually different fallback and call it canonical.

  • If exact typography or official-logo fidelity cannot be preserved, disclose the limitation instead of claiming completion.

  • Never expose raw auth tokens or credentials in files, logs, or chat.

Delivery

For Brandbooks, follow the strict response contract in brandbook: PPTX link/path, PDF link/path, and font-install warning only.

For other outputs return:

  1. The requested visual files and previews.

  2. A compact Brand Lock summary.

  3. Editable versus flattened format labels.

  4. Required-font/import limitations.

  5. Stable variant names for targeted revisions.

Reference index

Files

references/brandkit-design-brain.md

Brandkit Design Brain

Internal art-direction layer between user input and Brandkit production. Never show this analysis as a separate concept or ask the user to approve it.

The Design Brain does not render assets, write Recraft prompts, call tools, or store approvals. It turns the current brief and selected draft elements into strong, coherent creative decisions for the next stage.

Source of truth

Use only:

  • Mandatory intake answers

  • Uploaded official assets

  • Uploaded inspiration/reference signals

  • User feedback from prior review stages

  • Already selected draft palette/logo/type

Do not run external design research. Do not copy a supplied reference's logo, layout, artwork, pattern, or distinctive device.

Compile Creative DNA

Privately extract:

PRODUCT TRUTH
What is materially, functionally, or behaviorally real?

AUDIENCE DESIRE
What does the intended audience want to feel, signal, or achieve?

POSITIONING / VALUES
What promise or value must the identity communicate?

NAME CUES
Meaning, sound, rhythm, initials, and useful letter shapes.

REFERENCE SIGNALS
General palette, form, type, composition, material, and energy preferences.

VISUAL AXES
Restrained–Expressive:
Geometric–Organic:
Familiar–Experimental:

CENTRAL MECHANISM
One specific visual idea that can generate a palette, mark, type relationship,
and applications.

FORBIDDEN CLICHÉS
Generic devices that would make this identity interchangeable.

Every recommendation must trace back to at least one Creative DNA field.

Visual axes

Treat values as directional constraints, not mathematical style recipes:

  • Restrained ↔ Expressive controls intensity, contrast, and density.

  • Geometric ↔ Organic controls construction and shape language.

  • Familiar ↔ Experimental controls category recognition and novelty risk.

Do not invent a value when the user omitted it; use 50 (balanced).

Action modes

PROPOSE_PALETTES

Input: Creative DNA.

Privately generate several raw candidates, critique them, then return 2–3 distinct palette options for rendering.

Each option defines:

  • name

  • rationale tied to Creative DNA

  • background and text colors

  • 2–4 supporting/accent colors

  • optional gradient logic only when meaningful

  • usage relationships

  • what cliché it avoids

  • 2–3 rough logo mechanism seeds appropriate to that palette

Palette options must differ in strategic emphasis, not merely hue. Never omit logo mechanism seeds; the palette review must help the user understand what kind of identity each palette could support.

PROPOSE_LOGO_MECHANISMS

Input: Creative DNA + selected draft palette.

Return exactly three distinct symbol-only mechanisms. Each defines:

  • mark_type

  • central_idea

  • visual_mechanism

  • distinctive_element: one concrete silhouette, negative-space device, motif treatment, or unexpected locked color-role pairing

  • shape_logic

  • treatment

  • style_register

  • user_style_directive: preserve the user's explicit style wording when supplied

  • composition

  • palette roles used by the mark (choose one, two, or three as the concept requires; three is a maximum, not a target, unless the user explicitly requested more)

  • forbidden elements

No wordmarks, taglines, descriptors, or Recraft prose. Prompt writing happens afterwards under the logo-prompt-enhancer.md contract.

Each mechanism contains one concept only. State its single visual idea in one clause. Never fuse two symbolic subjects unless the user explicitly requested that exact fusion. “Simple” mechanisms still need the distinctive_element; generic geometry or adjectives do not qualify.

Logo type routing

Choose mark types from evidence, not taste alone:

  • lettermark_monogram — only when initials/name letterforms support an ownable construction tied to the brief.

  • pictorial — only when a literal product/process/object is central and can be represented without a category cliché.

  • abstract — when the strongest source is a process, benefit, emotion, or relationship rather than one literal object.

  • mascot — only for strongly character-led, playful, community, or family-facing positioning.

  • emblem — only for heritage, certification, membership, ritual, or badge/label-heavy applications.

Normally return three different mark types:

  1. one name/letter-derived route when viable

  2. one product/meaning-derived route

  3. one concept/benefit-derived abstract route

If one route is not viable, replace it with the strongest evidence-based type. Never produce three variations of the same mechanism merely with different shapes.

PROPOSE_TYPOGRAPHY

Input: Creative DNA + selected draft palette + selected draft SVG mark.

Return 2–3 font-pair proposals. Each defines:

  • display family/source/weight/style

  • body family/source/weight/style

  • why their anatomy complements the selected mark

  • why the pair fits the audience and positioning

  • official font links when applicable

  • risks/avoid rules

Do not create type scales, line-height systems, or letter-spacing systems.

Choose pairs by:

  • matching display-font anatomy to the selected mark's geometry and stroke character

  • keeping body text readable and quieter than the display face

  • supporting the audience, positioning, and selected visual axes

  • ensuring required language/glyph coverage

  • using fonts that are actually available through supplied files or Google Fonts

Every option must use a unique display/body combination. Do not repeat the same pair under different names, swap the same two families, or use identical display/body families unless the input explicitly requests a one-family system.

CRITIQUE_ESSENTIAL_KIT

Input: Creative DNA + selected palette + selected logo + selected typography.

Check:

  • Is every element traceable to the brief?

  • Do logo, palette, and typography express one central mechanism?

  • Could the identity be renamed for another brand without meaningful changes?

  • Is there one primary expressive move rather than several competing moves?

  • Is the mark scalable and producible?

  • Does typography complete rather than fight the mark?

  • Does the palette support contrast and real applications?

  • Does anything copy a supplied reference?

  • Does anything rely on generic AI-branding clichés?

Return specific revision instructions for failing elements. Return PASS only when the combined Essential Kit is coherent enough to show for final approval.

REVISE_FROM_FEEDBACK

Input: Creative DNA + current selected drafts + latest user comment.

Change only the element the feedback targets, then re-run downstream coherence:

  • Palette change → recheck mark and typography.

  • Logo change → recheck typography.

  • Typography change → rebuild wordmark/lockup.

Never restart unrelated stages without a concrete dependency reason.

Anti-slop rules

Reject:

  • leaves used as an automatic synonym for organic

  • sparkles used as an automatic synonym for premium

  • shields used as an automatic synonym for trust

  • random gradients used as an automatic synonym for modern

  • generic globe/orbit/network marks without product-specific meaning

  • arbitrary initials with no construction idea

  • gold + serif as an automatic luxury solution

  • excessive decorative devices

  • several unrelated metaphors combined in one mark

  • two metaphors physically fused without an explicit user request

  • concepts described only with adjectives

  • generic minimal symbols with no described silhouette, negative-space device, motif treatment, or unexpected color-role relationship

One expressive move

Each direction gets one distinctive expressive mechanism. Supporting elements must be quieter.

  • Expressive mark → restrained palette/type.

  • Expressive palette → simpler mark/layout.

  • Expressive typography → minimal supporting graphics.

Internal selection rubric

Score raw candidates privately:

  • relevance to brief

  • distinctiveness

  • ownability

  • coherence

  • category suitability

  • scalability

  • production feasibility

  • application potential

  • cliché risk

  • reference-copy risk

Discard weak candidates before producing user-facing options. Never expose scores, rejected drafts, or internal reasoning.

Requirements and compatibility

Written for: Claude Code

Works with: Claude Code, Claude apps, OpenAI Codex, GitHub Copilot, Cursor, Gemini CLI, Kiro, OpenCode, Goose, Amp, Roo Code, JetBrains Junie, Factory Droid, Devin (ex-Windsurf), Mistral Vibe, OpenHands, Letta

“Works with” means the tool reads the open Agent Skills format; a skill written for one tool may use features others lack.

Needs: Declares allowed tools, Claude Code frontmatter, Needs network access, Needs Python

Security

What our scanner noticed· Medium risk

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  • Downloads piped into a shell
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Attribution and licence

Published by
Higgsfield AI
Publisher
Higgsfield AI (Official)
Source
higgsfield-ai/skills · higgsfield-brandkit · commit 2700040
Licence
MIT License (redistribution allowed)
  • LICENSE (added by AutoGineer from LICENSE)
  • ATTRIBUTION.md (written by AutoGineer)
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