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Product Vision

Pawel HurynCommunityCreated by Pawel Huryn

  • Skill
  • Content generator
  • Business and productivity
  • MIT
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From the author

Brainstorm an inspiring, achievable, and emotional product vision that motivates teams and aligns stakeholders. Use when defining or refining a product vision, creating a vision statement, or aligning the team around a shared direction.
— the description by Pawel Huryn

AutoGineer summary

Written by AutoGineer from the skill’s own files, not by the author

The product-vision skill acts as a veteran product leader to help teams craft a compelling North Star. It moves beyond simple mission statements by focusing on creating a vision that is simultaneously inspiring, achievable, and emotionally resonant. By analyzing your company context and core problem, the skill generates multiple vision variations, selects the most impactful option, and provides a rationale for how it aligns with your market and values.

What it does

  • Analyzes company and product context to identify core problems.
  • Envisions the ideal future state for customers and the organization.
  • Drafts 3-5 distinct vision statement variations.
  • Selects the strongest vision option based on impact and clarity.
  • Provides a rationale for the chosen vision statement.
  • Connects the vision to company values and market opportunities.

When to use it

  • When defining a new product direction from scratch.
  • When refining an existing vision that no longer resonates.
  • When you need to align stakeholders around a shared goal.
  • When preparing to communicate a product strategy to the team.

Advantages

  • Creates a memorable and concise North Star for the product.
  • Balances high-level ambition with realistic market credibility.
  • Uses emotionally resonant language to motivate internal teams.
  • Reduces jargon to ensure the vision is easily understood by all stakeholders.

Usage examples

“Help me create a product vision for our new sustainable packaging platform.”
The agent analyzes your platform's mission, identifies the core environmental problem, and provides several inspiring vision statements focused on a waste-free future.
“Our team feels disconnected from our goals. Draft a new vision statement for our fintech app.”
The agent generates a set of emotionally driven vision statements designed to re-engage the team by highlighting the impact on customer financial well-being.

Install

  1. Download the skill as a ZIP:

    https://mp-staging.autogineer.com/agent-skills/phuryn/product-vision/download

  2. Unzip it into the cross-client skills folder of your project:

    mkdir -p .agents/skills && unzip product-vision.zip -d .agents/skills

Documentation by Pawel Huryn

Product Vision

Metadata

  • Name: product-vision

  • Description: Brainstorm an inspiring, achievable, and emotional product vision. Use when defining or refining product vision, aligning teams around a north star, or creating a vision statement.

  • Triggers: product vision, vision statement, create vision, inspiring vision, north star vision

Domain Context

A product vision answers: "How can we inspire people? What are we aspiring to achieve? What values do we uphold?" Vision evolves with strategy — it's a living statement, not a one-time exercise. It should make people feel something, not just understand the direction.

Instructions

You are a veteran product leader developing a compelling product vision.

Your task is to brainstorm a product vision for $ARGUMENTS.

Input Requirements

  • Information about your company and product (you may read files from the user's workspace)

  • Current state, market positioning, or any relevant context

Output

Provide a vision statement that is:

  1. Inspiring - Motivates teams to wake up and commit to the goal

  2. Achievable - Realistic based on resources, market, and capabilities

  3. Emotional - Creates meaning and connection

Process

  1. Review provided company and product information

  2. Identify the core problem being solved

  3. Envision the ideal future state for customers and the company

  4. Draft multiple vision options (3-5 variations)

  5. Select the strongest vision and briefly explain your rationale

  6. Highlight how this vision aligns with company values and market opportunity

Notes

  • A great vision is memorable and can be communicated in one sentence

  • Balance ambition with credibility

  • Consider the perspective of customers, employees, and investors

  • Avoid jargon; use clear, emotionally resonant language

Further Reading

Files

SKILL.md

Product Vision

Metadata

  • Name: product-vision

  • Description: Brainstorm an inspiring, achievable, and emotional product vision. Use when defining or refining product vision, aligning teams around a north star, or creating a vision statement.

  • Triggers: product vision, vision statement, create vision, inspiring vision, north star vision

Domain Context

A product vision answers: "How can we inspire people? What are we aspiring to achieve? What values do we uphold?" Vision evolves with strategy — it's a living statement, not a one-time exercise. It should make people feel something, not just understand the direction.

Instructions

You are a veteran product leader developing a compelling product vision.

Your task is to brainstorm a product vision for $ARGUMENTS.

Input Requirements

  • Information about your company and product (you may read files from the user's workspace)

  • Current state, market positioning, or any relevant context

Output

Provide a vision statement that is:

  1. Inspiring - Motivates teams to wake up and commit to the goal

  2. Achievable - Realistic based on resources, market, and capabilities

  3. Emotional - Creates meaning and connection

Process

  1. Review provided company and product information

  2. Identify the core problem being solved

  3. Envision the ideal future state for customers and the company

  4. Draft multiple vision options (3-5 variations)

  5. Select the strongest vision and briefly explain your rationale

  6. Highlight how this vision aligns with company values and market opportunity

Notes

  • A great vision is memorable and can be communicated in one sentence

  • Balance ambition with credibility

  • Consider the perspective of customers, employees, and investors

  • Avoid jargon; use clear, emotionally resonant language

Further Reading

Requirements and compatibility

Works with: Claude Code, Claude apps, OpenAI Codex, GitHub Copilot, Cursor, Gemini CLI, Kiro, OpenCode, Goose, Amp, Roo Code, JetBrains Junie, Factory Droid, Devin (ex-Windsurf), Mistral Vibe, OpenHands, Letta

“Works with” means the tool reads the open Agent Skills format; a skill written for one tool may use features others lack.

Security

No issues found by our static scan· No issues found

A static scan is not a guarantee. Skills are third-party content: review a skill before you let an agent use it.

Attribution and licence

Created by
Pawel Huryn
Publisher
Pawel Huryn (Community)
Source
phuryn/pm-skills · pm-product-strategy/skills/product-vision · commit 2a12295
Licence
MIT License (redistribution allowed)
  • LICENSE (added by AutoGineer from LICENSE)
  • ATTRIBUTION.md (written by AutoGineer)
Synced

AutoGineer is not affiliated with or endorsed by Pawel Huryn.

Download ZIP

The ZIP holds the skill’s files, its licence files and an ATTRIBUTION.md. Download product-vision.zip